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_a9782804188894 _bbr. _d25 EUR |
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| 035 | _a(OCoLC)900424217 | ||
| 035 | _aALP000608710 | ||
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_aGénérations pub _ede l'enfant à l'adulte, tous sous influence ? _fJulien Intartaglia _gpréface de Eric Singler _gpostface de Marc Vanhuele _bLIVR |
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| 210 |
_aLouvain-la-Neuve _cDe Boeck _dDL 2014 _dcop. 2014 |
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| 215 |
_a1 volume de 136 pages _cIllustré en noir et en couleur., tableaux, graphisme, couverture illustrée en couleur _d24 cm. |
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| 320 | _aBibliogr. p. [123]-131. Notes bibliogr. | ||
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_302726629X _aPublicité _3027790088 _xAspect social _2rameau |
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_3027656217 _aLangage publicitaire _3027790088 _xAspect social _2rameau |
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_3027883558 _aConsommateurs _xComportement _2rameau |
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_aAdvertising _xSocial aspects _2lc |
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| 606 |
_aConsumer behavior _2lc |
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| 676 |
_a658.834 2 _v22 |
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| 700 | 1 |
_3146878620 _aIntartaglia _bJulien _4070 |
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| 702 | 1 |
_3102468060 _aSingler _bÉric _4080 |
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_3057787212 _aVanhuele _bMarc _4075 |
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